How Can Hotels Make A Great First Impression?

How Can Hotels Make A Great First Impression?

We all know about the importance of making a good first impression, whether it’s in our personal or professional lives. But in the hotel industry, a customer’s first impression of an establishment is particularly crucial.

These days, hotel guests often share reviews of their stay well before they check out – meaning that it’s never been more important to impress them upon their arrival. With the right care and attention to detail, hoteliers can ensure that they receive the best possible online feedback by making sure that all-important first impression goes smoothly.

It may sound obvious, but it’s vital to consider what your guest will see and experience when they first approach your hotel. Car parks should be tidy, free of litter and well lit; and any staff or delivery areas hidden from sight. It’s also essential to maintain the building’s exterior, including paintwork and windows.

The route to hotel reception should be clearly-signed and manageable with luggage; and when guests enter, they should feel immediately at ease.

Receptionists have a lot of responsibility for offering a warm greetings to guests, ensuring that they have everything they need before explaining where their room is. But don’t assume that first impressions stop here – it’s when guests first open the door to their room that their opinion is truly formed.

There are certain things that are guaranteed to get instant approval here; of course, rooms should be spotless and smell fresh and inviting. Room temperature should also be considered – has it been modified in accordance with the weather, and have guests been shown how to adjust it themselves?

However, most customers will say that the first thing they check when entering their hotel room is the bed linen; and considering that most of their stay will likely be spent in bed, it’s easy to see why.

At Stalbridge, our range of high quality bed linen is guaranteed to make a good impression; and our professional laundry service ensures that they will always look their best. For more information, visit our website or call us on 0800 093 9933.

Published on: November 10, 2014

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