As a restauranteur, the single most important thing to your business is getting enough custom through the door. Having excellent quality food should always be your first strategy, but it’s just as important to have a coherent and effective marketing plan too. Building a website, designing a beautiful logo and being active on social media are great places to start. However, if you would like to explore some more innovative marketing strategies, we’ve listed some ideas to get you started.
To create and develop a restaurant that truly stands out above the rest, it’s no secret that restaurateurs have to get a little bit creative. The most memorable and famous restaurants all across the globe are usually popular because they offer something different - whether it’s a tasty sauce with a secret recipe, a fun and creative interior or a famously delicious cocktail, it’s no surprise that offering something different makes you stand out. Fortunately, there are a few simple things you can do to make your restaurant stand out without revamping the entire space. Read on for some of our ideas.
With Mother’s Day on the horizon, there is no better time than now to start planning and promoting your deals as a restaurant. All across the country, people like to treat their mothers to a delicious meal at a restaurant to celebrate - and, as a restaurant, it’s important that you make the most of this occasion. Below, we’ve put together four Mother’s Day marketing ideas to try out in your restaurant this year.
While delicious food will attract customers to your restaurant, the true secret to keep your guests coming back again and again is top customer service. There are lots of different reasons why customers don’t return to a restaurant, with poor customer service being one of the most common. To ensure that you offer only the best service and keep your customers as happy as possible, we’ve put together our top restaurant customer service tips.
When it comes to the food in your restaurant, presentation is everything. Many chefs often overlook plating because they are more concerned about the taste of their food or simply because they’re too busy to dedicate time to presentation. However, creative and thoughtful food presentation can tempt diners to try a certain dish and enhance their overall experience. Below, we share our top four food presentation tips and tricks.
Johnsons Hotel, Restaurant & Catering Linen by Stalbridge is a trading name of Johnsons Textile Services Limited, registered in England and Wales with company number 00464645.
Registered office: c/o Johnson Service Group PLC, Abbots Park, Monks Way, Preston Brook, Cheshire, WA7 3GH.
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